Leonie Claire Blog


Rue De Seine Bridal launching in September x

September is always a really exciting month for me. I’ve been busy all year choosing new gowns and accessories for our 2016 brides and come September, my choices will arrive. It’s like Christmas in bridal world. This September is going to be really extra special. More so than any other. Why? Well it’s because I’ve been keeping a really big secret about an incredible new designer collection and it will finally be arriving in our boutique. Hurrah!

Back in June after many months of emailing across the globe, I traveled to Paris to meet with the Owner of Rue De Seine Bridal and his incredibly talented design team. It’s a very long time since I was in Paris (well over 15 years actually) and the last time I was there I was a twenty something Fashion Design degree student desperately trying to get in to see the Paris Fashion Week shows. I failed miserably then and ended up eating crepes from street vendors and wondering how I was ever going to get anywhere in the world of fashion. Forward the clock and it’s June 2015. I’m on the Eurostar with my buying plan in front of me. I am lady buyer!! When I arrived in Paris I chose to walk the few miles to the setting to soak up the atmosphere of the city. The sun was shining and I could tell it was going to be a great day.

I arrived at the address and entered through the ornate iron gates into a small cobbled courtyard with gorgeous flowers and plants scattered everywhere. At the end of the courtyard I could see the showroom with gowns displayed and my heart skipped a beat. I’d been looking at images of the gowns for weeks, months even and here they were for real. Much like a bride who has been staring at her Pinterest pages for days before her first bridal appointment I was so excited. Get me to those gowns!

I was greeted warmly by Michael, the Owner and knew we were going to get on famously. The next few hours of viewing gowns passed in a heady blur of excitement and utter joy at finding a collection so unique, so special and so true to the Leonie Claire brand. Bohemian, free spirited, non- conventional, divine, sublime, perfection. One dress in particular was just so beautiful I actually wanted to cry a little bit. Please let us renew our vows hubby?

The very extensive order was written (well I just loved them so I couldn’t narrow it down) and I made my way back to Gare Du Nord in a heady daze of lady buyer fabulousness. Even the very irritating channel tunnel strikes and lack of train home till the next day couldn’t possibly spoil my cloud nine feeling.

Welcome Rue De Seine to Leonie Claire, your new home in the South of England where we will be so incredibly proud to be the largest English stockist of your beautiful collection. Available at literally only a few select boutiques in the entire UK this is really special and we are very privileged indeed.

Rue De Seine (pronounced roo – de – sen). The name comes from it’s location in St Germain, Paris. One of the most sought after streets in the city and the inspiration behind the collection’s effortlessly romantic style. After living, working and even marrying in this street, the designer behind Rue De Seine created this iconic label. The neighborhood is famous for being a meeting place for artists and celebrities alike and is the inspiration to Rue De Seine Bridal’s bohemian style.

Rue De Seine are now situated across the globe in Auckland, New Zealand. All of the gowns are designed, cut and made in their atelier to ensure the quality remains perfection, and boy is it perfection!

So the dresses….well pick me up off the floor from swooning….. these are divine! I have chosen gowns from the Nomadic Love collection. Free spirited gowns that are soft, fluid lines in the most gorgeous materials from embroidered cotton lace to stunning intricate beaded tulle and chiffon. This has only been launched to the public this week so seriously exclusive and I’m going to be teasing you for a few weeks yet with images before we get to our official launch.

We will be celebrating with a Leonie Claire style fabulous 3 day launch event which will begin with a bubbly filled catwalk presentation evening on Thursday 24th September from 5pm to 8pm and then be followed by 2 days of bridal appointments for those who would like to be the first to try on the gowns. This will be by invitation only and tickets will be limited. If you would like to join our mailing list to receive a VIP ticket please email me at leonie@leonieclaire.com.

Here is a taster of what we will be receiving in September…..Eeeeekkk!

Enjoy these breathtaking images and have a fabulous weekend.



Nomadic Love ‘Elea’

Elea Nomadic Love Rue De Seine at Leonie Claire

Nomadic Love ‘Zara’

Zara Nomadic Love Rue De Seine

Nomadic Love ‘Zeppelin’

Zeppelin Nomadic Love Rue De Seine

Nomadic Love ‘Blossom’

Blossom Nomadic Love Rue De Seine

Nomadic Love ‘Mackenzie’

Mackenzie Nomadic Love Rue De Seine

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